Change

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This incredible man has transformed the lives of thousands of children in Venezuela, through music. As business leaders we can learn many lessons from his story. A strong vision, share values, motivation, communication, dedication and hard work can enable change.

Truly inspiring.

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Easy ways to keep people listening to you

Breathing correctly helps to give you a sense of your own weight and solidity, as a person and in your voice.  Vocal exercises for verbal muscularity help because they make your speech more positive, and when the speech is positive it helps to clarify your thought, because the commitment to your thought is greater.  The ability to sustain interest comes from what you are saying but by increasing the variety in your voice can help if you are talking about a “dry” subject.  Changing the pitch and inflection, changing the pace at which you speak, changing the volume and using pauses are easy ways to keep your audience interested.

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To arrange a meeting with Marketing Statements, please contact Jenny Patterson on 07957 473 270/020 8983 3984 or jenny.patterson@marketingstatements.com

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Competence is the enemy of change

“Competence is the enemy of change!  Competent people resist change.  Why?  Because change threatens to make them less competent.  And competent people like being competent. That’s who they are, and sometimes that’s all they’ve got…Do you work for a competent company?  A company in which people are hired because they’ve done a certain job before, in which the upward path is slow and the sideways path is non exisistent?  Such companies are especially frustrating to the internal (or the external) change agent…In the face of change, the competent are helpless. Change means a temporary threat to their competence.” – Seth Godin

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“Each banking organisation will need to consider how to achieve a transition to a very different world,” said KPMG head of retail banking David Sayer.


To arrange an introductory meeting, please contact Jenny Patterson on 07957 473 270/020 8983 3984 or jenny.patterson@marketingstatements.com or Nick Andrews at nick.andrews@mpacllp.co.uk

To view the press release please go to:

http://marketingstatements.com/announcing-new-partnership-with-mpac-change-successfully-and-conquer-regulatory-challenges/

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Don’t talk about facts

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“The colossal misunderstanding of our time is the assumption that insight will work with people who are unmotivated to change.  Communication does not depend on syntax, or eloquence, or rhetoric, or articulation but on the emotional context in which the message is being heard.  People can only hear when they are moving toward you, and they are not likely to when your words are pursuing them.  Even the choices words lose their power when they are used to overpower.  Attitudes are the real figures of speech.”   Edwin H. Friedman

To arrange a meeting with Marketing Statements, please contact Jenny Patterson on 07957 473 270/020 8983 3984 or jenny.patterson@marketingstatements.com

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What are you waiting for?

McKinsey recently conducted a survey, they concluded that progressive transformations have a higher success rate than defensive ones, and we wholeheartedly agree.

“Most companies find it hard to transform themselves in difficult circumstances.

It’s relatively rare for transformation programs to succeed; many surveys, including our own, put the success rate at less than 40 percent. Our recent research, however, underscores the fact that certain tactics promote successful outcomes. The most important tactics are setting clear and high aspirations and targets, exercising strong leadership from the top, creating an unambiguous structure for the transformation, and maintaining energy and involvement throughout the organization.

Companies that used all of these tactics succeeded more than 80 percent of the time.

The same research also shows that what we call defensive transformations (those undertaken to stem trouble) have lower success rates than progressive ones (launched, for instance, to boost growth or to move from good to great performance). This finding seems to contradict the common wisdom that it is hardest to transform a company when it lacks an acute and apparent need for change.

In our experience, however, while employees are more likely to see the need for change when a company is in crisis, this advantage is outweighed by difficult circumstances.”

To arrange a meeting with Marketing Statements, please contact Jenny Patterson on 07957 473 270/020 8983 3984 or jenny.patterson@marketingstatements.com

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Selling ideas to your people

“They say that time changes things, but you actually have to change them yourself.” – Andy Warhol

Ideas are associated with change and must be sold – to directors, to managers, to employees and often also by them to customers, suppliers and shareholders – before they are accepted.

We promote new ideas, analyse the competitive forces that are driving change in your industry or market, highlight opportunities, overcome barriers and create an appropriate environment to persuade your directors, managers and employees to put these ideas into use…for the great benefit of your business or organisation.

To arrange a meeting with Marketing Statements, please contact Jenny Patterson on 07957 473 270/020 8983 3984 or jenny.patterson@marketingstatements.com

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Innovate

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Change is the only thing that will remain constant.

The longer and deeper the recession, the more likely consumers will adjust their attitudes and behaviors permanently.  Don’t assume a return to normal.

To arrange a meeting with Marketing Statements, please contact Jenny Patterson on 07957 473 270/020 8983 3984 or jenny.patterson@marketingstatements.com

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Shakespeare on change

“We know what we are, but know not what we may be.”

To arrange a meeting with Marketing Statements, please contact Jenny Patterson on 07957 473 270/020 8983 3984 or jenny.patterson@marketingstatements.com

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Charles Darwin on change

“It is not the strongest of the species that survives, nor the most intelligent, but the one most responsive to change.”

To arrange a meeting with Marketing Statements, please contact Jenny Patterson on 07957 473 270/020 8983 3984 or jenny.patterson@marketingstatements.com

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