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	<title> &#187; Facts</title>
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	<link>http://marketingstatements.com</link>
	<description>Transforming ideas and outstanding results for your business or organisation</description>
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		<title>Don&#8217;t talk about facts</title>
		<link>http://marketingstatements.com/2009/04/dont-talk-about-facts/</link>
		<comments>http://marketingstatements.com/2009/04/dont-talk-about-facts/#comments</comments>
		<pubDate>Mon, 27 Apr 2009 05:00:13 +0000</pubDate>
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				<category><![CDATA[Change]]></category>
		<category><![CDATA[Transforming Moments]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Facts]]></category>
		<category><![CDATA[Marketing Statements]]></category>

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		<description><![CDATA[The colossal misunderstanding of our time is the assumption that insight will work with people who are unmotivated to change.  ]]></description>
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<p>&#8220;The colossal misunderstanding of our time is the assumption that insight will work with people who are unmotivated to change.  Communication does not depend on syntax, or eloquence, or rhetoric, or articulation but on the emotional context in which the message is being heard.  People can only hear when they are moving toward you, and they are not likely to when your words are pursuing them.  Even the choices words lose their power when they are used to overpower.  Attitudes are the real figures of speech.&#8221;   Edwin H. Friedman</p>
<p>To arrange a meeting with Marketing Statements, please contact Jenny Patterson on 07957 473 270/020 8983 3984 or jenny.patterson@marketingstatements.com</p>
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